Punctually on the Frankfurt bookfair the new webpresence of Behr’s Verlag go live. Aside from the responsive conversion and a new graphic design an important aspect of the project was the optimization of business processing.

The new webshop get the whole productdata woith categories, producttexts and business data from NTX and exported the orders and customer data to the ERP for the further order handling. It is managed by the most up-to-date version of PIM.RED.

We reduce the maintenance and editing effort so that the departments could focus better on their key tasks.